Hosting a Broker’s Open House

Realtors in Solivita typically host a broker’s open house, inviting local realtors and industry professionals to view your residence upon listing your home for sale. A broker’s open house gives your listing more exposure and allows realtors to gather informed feedback from other real estate professionals. If your home shows well, the agents who toured your home may recommend your home to one or more of their buyer clients. The more “buzz” we can generate the better the chance of planting a SOLD sign on your front lawn in a timely manner. I forward all broker comments to the seller and the experts at Bella Verde Realty review all comments as well. If your home does not get great reviews, do not be upset, this is our opportunity to make a few subtle changes while we keep showing your home. Relax, your home will sell. We know it can be a stressful process, but it will be worth it in the end.

Bella Verde Realty also hosts Client Open Houses. Usually these open houses are set on a Saturday or a Sunday for a few hours in the afternoon. I always suggest when we host a Client Open House that the sellers place fresh flowers in a vase in the entry and set their dining room table as if they were hosting a small dinner party. The key is to make your home inviting and warm to a prospective buyer. You want the buyer to see themselves living in and loving your home. A neglected home is an invitation to a low offer. A well cared for home is inviting and will secure solid, reasonable offers.

Whenever your house is on the market, it needs to be show ready. Light the lights as light brightens the space and makes rooms appear larger. Open all curtains and blinds and let the natural light stream in. Always remember that buyers will judge your home on the outside too. Spruce up your porch furniture, make sure the shrubs are looking good, and if your outside entry provides space for a few plants, place a few freshly potted flowers around to add color and interest.

The most important thing is to stay open to buyers’ comments and to follow your agent’s advice. Whatever the advice, remember it is NOT PERSONAL – it is just the business of selling your home.